Shop Book
FADED ICONS OF THE WEST
Signed Limited Edition of 500
Faded Icons of the West is a striking visual chronicle of the American West through the lens of award-winning photographer Jules Frazier. Spanning over three decades and thousands of miles, this collection captures the raw beauty, enduring spirit, and unexpected glamour of the Western landscape — from wide-open plains to intimate portraits of rodeo stars and working cowboys.
Meticulously edited from over a thousand photographs to a final selection of 250, this body of work is a rare blend of epic scale and personal storytelling. Most images were captured on transparency film using Jules’ vintage Calumet 4x5 large format and Hasselblad 2¼ medium format cameras, giving the collection its signature richness and authenticity.
This is more than a photography book — it’s a tribute to a disappearing myth, rendered in light, grit, and grace.
Book Details
-
Size: 13 x 11.5 inches
-
Pages: 222
-
Edition: Limited to 500 signed and numbered copies
-
Delivery: Pre-order now for Fall 2025 shipping
Book with Signed Print
*Offering the book with a signed 12x8 print of the cover image "Posse"
Special Signed Edition with '12 x 8' signed print (Posse)
FADED ICONS OF THE WEST
Signed Limited Edition of 500
Faded Icons of the West is a striking visual chronicle of the American West through the lens of award-winning photographer Jules Frazier. Spanning over three decades and thousands of miles, this collection captures the raw beauty, enduring spirit, and unexpected glamour of the Western landscape — from wide-open plains to intimate portraits of rodeo stars and working cowboys.
Meticulously edited from over a thousand photographs to a final selection of 250, this body of work is a rare blend of epic scale and personal storytelling. Most images were captured on transparency film using Jules’ vintage Calumet 4x5 large format and Hasselblad 2¼ medium format cameras, giving the collection its signature richness and authenticity.
This is more than a photography book — it’s a tribute to a disappearing myth, rendered in light, grit, and grace.
Book Details
-
Size: 13 x 11.5 inches
-
Pages: 222
-
Edition: Limited to 500 signed and numbered copies
-
Delivery: Pre-order now for Fall 2025 shipping
Faded Icons of the West
Sneak peek inside the book
Stunning photography
The people and the creed they live by, the code of the old west.
How it all started...
From Rodeo Queen to photographer on the road, over three decades and thousands of miles across the western landscape.
Rodeo Queens
Rodeo Queens to Rodeo Stars, Ranches to old towns in the west...
Inside the book
Frontier
Places that go back in time
Western Life and Rodeo
Western traditions and lifestyle
Iconic landscapes
Historic neon signs and abandoned towns
Jules then and now
07.02.25. What started the series..from ski bum and photographer in Sun Valley to Rodeo Queen in 1985, Jules commemorates her title from 40 years ago and participates in the 4th of July Rodeo in Hailey, Idaho.
Join my newsletter
Don't get left in the dust!
Follow the journey to get my latest offers, exclusive invites to events and more!
Blog posts
Coastal Escape: New Inspiration by the Sea
A spring getaway to the coast brought waves, light, and fresh inspiration. New fine art prints from this trip are coming soon.
Read more
Large room wall ideas-Oversized Art
A statement wall deserves art that tells a story. The right fine art photograph can shape the look and feel of your living room. Here are some ways to get started…
Read more
Rodeo Queen to Photographer: 40 Years Full Circle
Crowned rodeo queen in 1985, Jules Frazier saddled up again 40 years later—riding once more in Hailey, Idaho, where her story first began.
Read more